Don’t walk out of your home
As there’s no place left in hotels...
Hospitality industry is on a rock-and-roll to the beat of the booming economy and to the spiralling number of business and leisure travelers from the international and national space. And whether it is the Taj Mahal in Agra, or the backwaters of Kerala, the one sure area where foreign travellers would spend on, is booking hotel rooms. In FY06, approximately 4 million foreign tourists arrived into India (a growth of 11%) and shelled out $6 billion. Low-cost airlines have further provided an impetus to the sector. The boom is being witnessed across hotels of every segment. Recent developments have even led to capacity crunch situations in hotels, and this, despite many of the top hotels investing in capacity additions over the past five years. The occupancy levels of hotel rooms across major cities have either scaled up or remained firm. Average Rental Revenues (ARRs) have also gone up in the range of 15-35%.
For complete IIPM Research & Publication Article, please click here...
Editor: Arindam Chaudhuri; Source: B&E and IIPM Publication
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